Umamusume devs threaten “legal action” against players making fan art

Viral horse racing game Umamusume: Pretty Derby has several rules fans need to follow when it comes to making their own art.

If you’ve been scrolling through social media over the past week, chances are you’ve seen or heard about Umamusume at least once. 

After all, the horse racing franchise has completely gone viral after the global release of Pretty Derby. Aside from sporting positive community reactions from streamers, the gacha game has also led to fans discovering hilarious Gold Ship memes and the true story of Haru Urara.

With how popular Umamusume is right now, many have also been engaging with a plethora of external content created by those in the community. However, speaking of fan content, those outside of Japan may not be familiar with the rules devs have previously announced.

Umamusume has a strict stance against explicit fan art

Umamusume: Pretty Derby features various characters to train at launch.

For the uninitiated, Umamusume has a set of community guidelines that fans need to follow when it comes to creating artistic works with the franchise’s characters. 

That includes refraining from drawing and sharing art of the anime horse girls with elements relating to things that are explicit, sexual, illegal, political, infringing the rights of a third party, and many others, as seen from their official site.

The reason for these rules is to essentially protect the reputations of the real-life horses, as well as the relationship between Cygames with their respective owners and the Japan Racing Association.

“It is thanks to the cooperation of these owners, the horses’ fans, and many others that we have been able to bring each Umamusume to life. As such, any works that could harm or otherwise discomfort any of the above parties will not be tolerated,” devs explained.

According to Cygames, the guidelines above were created in “cooperation with the agencies that manage the registration of the real-life racehorses’ names.”

With that in mind, they’ve also issued a warning that they “may pursue legal action if necessary” if one’s content violates the rules. So if you were planning on drawing something feisty, maybe rein it in a little.


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