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Other World Computing unveils new products at NAB show 2024

Other World Computing (OWC) has today introduced four new products at the NAB Show 2024 in Las Vegas, these new releases are all aimed at content creators looking for storage solutions for a variety of devices and needs. The Atlas Pro CFexpress 4.0 Type A memory cards lead the launch, available in 480GB and 960GB, tailored for Sony Alpha and FX camera such as the Sony A7 IV and Sony FX30. OWC will showcase these along with three new Envoy products: the Envoy SSD in 1TB and 2TB, Envoy Pro Elektron in 4TB, and Envoy Pro Mini in 2TB, at Booth #2024.

The Atlas Pro CFexpress cards, with 1850MB/s read and 1700MB/s write speeds, are designed for high-intensity photography and videography, ensuring seamless capture of 8K video and high-resolution burst RAW photos. These VPG200-certified cards cater to professionals needing fast, reliable storage for their Sony cameras.

OWC emphasizes quality and efficiency, and these cards are tested under rigorous conditions to guarantee reliability. The CFexpress 4.0 technology significantly reduces data transfer times compared to older versions and SD cards, and a Type A-to-Type B adapter streamlines this further.

Larry O’Connor, OWC’s CEO, highlighted the cards’ benefits, including future-proofing through firmware upgrades via the Innergize software, which also maintains the cards’ performance.

The new Envoy SSD offers portability and high-speed data access in a robust, pocket-sized design. The Envoy Pro Elektron, now with 4TB, continues to offer high-capacity storage in a rugged format, while the compact Envoy Pro Mini provides versatile, high-performance storage in a tiny footprint.

Pricing and Availability:

  • Atlas Pro CFexpress 4.0 Type A cards: $319.99 (480GB), $519.99 (960GB), available in May.
  • Envoy SSD: $149.99 (1TB), $279.99 (2TB), available in May.
  • Envoy Pro Elektron: $579.99 (4TB), currently available.
  • Envoy Pro Mini: $299.99 (2TB), currently available.

These products from OWC demonstrate the company’s commitment to supporting the creative process from start to finish, ensuring that professionals have the tools they need to bring their creative visions to life. For more information, visit macsales.com and owc.com.


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