GTA 6 predicted to net more than double GTA 5’s record-breaking revenue
Analysts are forecasting that GTA 6 will more than double the record-breaking revenue of GTA 5 right out of the gate, raking in a whopping $2 billion in 24 hours.
There’s no mincing words when it comes to GTA 6. Rockstar’s sequel has become one of the most anticipated product launches in human history. 12 years on from the last entry, excitement is palpable as fans hang on every little scrap of information we get.
Beyond shattering records just through its trailers, GTA 6 is expected to obliterate records in terms of revenue as well. According to industry analysts at Konvoy, a venture capital firm that projected the gaming industry to top $186 billion in value by 2026, the next GTA is on track to more than double the overnight revenue of GTA 5.
Back in 2013, GTA 5 sold approximately 11.21 million copies in its first 24 hours. As a result, it generated a reported $815 million in that window. When GTA 6 launches on May 26, 2026, it’s projected to sell 25 million copies, generating $2 billion in revenue.
Analysts project mouth-watering GTA 6 revenue
First, it’s crucial to note Konvoy has taken liberties with the game’s price at launch. At the time of writing, Rockstar has not announced the price of GTA 6. Speculation has ranged from a slight bump up to $70 USD all the way to a whopping $112 USD, but nothing has yet been confirmed.
Konvoy is predicting GTA 6 will be priced at $80 USD upon release. As such, its sales data reflects the increased price.
Through pre-orders alone, their projections point to 10 million copies being sold. In effect, the second GTA 6 goes live, Rockstar will be generating $800M USD in revenue. Within 24 hours, however, those figures are expected to double.
By the end of GTA 6’s first day on the market, Konvoy predicts 25 million units will be sold, totalling in a staggering $2B USD in total revenue.
Should this projection come to pass, it would mean GTA 6 would more than double GTA 5’s earnings in the same 24-hour window. But the ground-shaking impact of the launch wouldn’t stop there.
GTA 6 is projected to make billions in a matter of days.
GTA 5 became the fastest-selling entertainment product in history, irrespective of medium, within three days. While GTA 6 is expected to reach that target in just 24 hours, the momentum will only pick up from there, according to Konvoy’s projections.
40 million copies of GTA 6 are forecast to be in players’ hands by the end of the first week. Meanwhile, a total of 85 million copies are expected to be sold within the first 60 days.
By that stage, multiple forms of revenue are taken into account. Split into three chunks, Rockstar will be earning not just from game sales, but through GTA+ subscriptions and various In-App Purchases too.
On average, the firm projects each player will spend $20 on microtransactions per month. If accurate, the collective sum will lead to $7.66B in total revenue for Rockstar by the 60-day mark. This would almost quadruple its reported budget.
Now, these are highly educated projections, but do take them with a grain of salt for the time being. Other firms have predicted even greater figures for GTA 6, so there’s no quite telling who may be closest to the bullseye when all is said and done. Not to mention, only Rockstar knows how the game will be priced upon release.
Regardless, it’s clear GTA 6 will define the conversation throughout 2026 and go down as one of, if not the biggest, product launches of all time.
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