Deutsche Grammophon introduced STAGE+, promoted as “Music for the Eyes. Magic for the Ears.” The brand new streaming service is completely centered on the distinguished Deutsche Grammophon music catalog out there in lossless high quality, and stay performances from up to date performers and orchestras streamed in 4K and Dolby Atmos. The service from the historic label will permit a brand new expertise straight on any TV, laptop, smartphone, and pill, together with the chance to take heed to music offline whereas away from house.
The world’s oldest file label, Deutsche Grammophon – a division of Common Music Group – introduced its STAGE+ classical music subscription service, providing livestreams, an enormous video archive and new audio releases – all on one platform. This brand-new streaming service will supply an intensive vary of video and audio, together with new repertoire, livestreamed occasions from across the globe, excellent live performance and opera performances from the archives, and new and archived DG and Decca audio releases.
“The most recent milestone in classical music’s digital improvement, STAGE+ has been designed to put audiences on the coronary heart of what occurs on stage. Subscribers will probably be introduced nearer than ever earlier than to Common Music Group’s roster of world-class artists and past, by way of a variety of content material – together with unique stay premieres; long-form live performance and opera packages; music movies; documentaries and behind-the-scenes interviews; new audio releases, in addition to albums from the legendary Deutsche Grammophon and Decca catalogues. This wealthy array of content material will all be made out there within the highest doable high quality, together with Hello-Res and Dolby Atmos,” the corporate’s announcement states.
Because of partnerships with main worldwide opera firms, orchestras, live performance halls and festivals, STAGE+ will have the ability to showcase one of the best new performances each week. Bayreuth will probably be one of many festivals initially featured, with essentially the most complete number of performances from a number of many years, starting from the very newest (2022) Ring cycle to the legendary “Centenary Ring”.
The primary premiere stream on the platform sees Víkingur Ólafsson performing music from his newest album, From Afar, in full from Harpa, Iceland, and additional content material within the first few weeks consists of Bach’s Christmas Oratorio carried out at St Martin-in-the-Fields in London, Max Richter’s Voices from Hamburg’s Elbphilharmonie on Human Rights Day and a Mahler cycle from Vienna’s Musikverein. Extra livestreamed occasions and cycles will probably be introduced in the end. The curated stay and video-on-demand streams may also embody Deutsche Grammophon’s pioneering Yellow Lounge classical membership nights throughout the globe, a Rising Stars collection and performances at World Heritage Websites such because the Forbidden Metropolis, Sistine Chapel or the neolithic settlement of Carnac in France.
“We’re about to enter an thrilling new period for streamed classical performances,” says Deutsche Grammophon’s Vice President Shopper Enterprise, Robert Zimmermann. “STAGE+ will discover the limitless inventive and curatorial potentialities that digital applied sciences have to supply to deliver the inventive work of DG’s artists – and past – nearer to their viewers.”
Dickon Stainer, President and CEO of International Classics & Jazz and Verve Label Group, welcomes the brand new degree of excellent viewers engagement. “STAGE+ uniquely immerses the fan in a devoted multi-dimensional classical expertise of the best high quality, complementing the breadth of our repertoire offered on our companions’ companies,” he says. “It affords artists the place for his or her stay and filmed performances to sit down straight alongside their studio recordings, enabling an built-in expertise for classical artist discovery by devoted followers of the style.”
In a different way from normal streaming companies, optimized metadata will allow classical followers to look by way of title and entry particular person works, actions or opera scenes, with each search linked to all related audio and video content material out there for any explicit artist, composer, work, venue or companion group. Customers will have the ability to save favorites and obtain content material to cellular gadgets for offline viewing or listening.
The platform will probably be out there as a TV, cellular and net app to STAGE+ subscribers, with many movies supplied in 4K decision and Dolby Atmos. In accordance additionally to Deutsche Grammophon, audio content material will probably be out there in Hello-Res Lossless format, though no particulars are supplied, whereas the corporate says that audio in addition to video, might be loved in Dolby Atmos (on hi-fi techniques that assist Dolby Atmos and never by way of headphones). STAGE+ is initially solely out there for iOS gadgets (iPhone and iPad) and Apple TV. On different gadgets it’s out there on a browser solely.
This innovation marks a brand new chapter within the label’s historical past, because the world’s oldest file label, based in 1898 in Hanover by Emil Berliner, the inventor of the gramophone. The know-how firm Siemens and its famend Arts Program will probably be a companion and supporter of STAGE+. This ongoing relationship within the area of audiovisual streaming and cultural outreach remembers the historic function performed by Siemens as a major shareholder within the Yellow Label between 1941 and 1987.
Dr Clemens Trautmann, President Deutsche Grammophon, explains: “We wish to revolutionize the best way individuals entry classical music and, working along with our fantastic companions and household of musicians, deliver them the easiest of what the artwork type has to supply. Our artists’ preliminary suggestions on STAGE+ has been extremely optimistic, as that is the primary service the place their stage life and media output might be offered comprehensively in a single place. In 2023 DG will probably be celebrating its one hundred and twenty fifth anniversary, and STAGE+ is the newest instance of the inventive and revolutionary pondering that has been the hallmark of the label since its basis.”
“There’s an infinite urge for food for nice classical music content material on-line,” feedback Frank Briegmann, Chairman & CEO Common Music Central Europe & Deutsche Grammophon. “We have seen important development in demand for livestreamed live shows and opera performances since launching DG Stage nearly two years in the past. STAGE+ will remodel the house for on-line classical music. I want to thank our unbelievable workforce and our companion organisations for all their laborious work and dedication to STAGE+. They’ve constructed one thing particular that is positive to thrill and encourage the worldwide classical viewers.”
STAGE+ subscription choices grant full entry to all audio and video content material, together with stay broadcasts. Month-to-month subscription value $14.90, whereas an annual subscription is out there for $149.
www.universalmusic.com | www.deutschegrammophon.com
www.stage-plus.com
