Posted by Paul Feng, Vice President, Product Administration.png)
Constructing on Android’s lengthy historical past of constantly evolving to supply customers and builders extra flexibility and selection, we introduced earlier this 12 months that we might start exploring expanded billing choices on Google Play via our person alternative billing pilot. On the coronary heart of this pilot is our perception that one of the best ways to supply different billing for in-app purchases is to place the selection within the arms of customers.
Pilot contributors can supply an extra billing system alongside Google Play’s billing system for his or her customers in choose international locations. Our aim is to grasp complexities concerned in supporting person alternative billing for builders and customers in international locations internationally whereas sustaining a protected and optimistic person expertise. This pilot permits us to check and iterate on completely different implementations, and collect insights from builders and customers on their expertise to find out how this pilot would possibly evolve.
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| Be taught extra concerning the person alternative billing pilot right here |
Companion participation and pleasure
We’re additionally excited that Bumble has joined to accomplice with us in our person alternative billing pilot. We’re working with their groups and we anticipate their customers will start seeing this alternative in-app in choose international locations within the coming months.
Allow person alternative billing in over 35 international locations
Moreover, with robust curiosity from builders all over the world, in September we opened participation within the pilot to to all builders of non-gaming apps. We offered extra element concerning the eligibility, necessities—together with interim UX pointers—and introduced that person alternative billing will initially be obtainable to customers in Australia, India, Indonesia, Japan, and the European Financial Space.
Immediately we’re excited to announce that based mostly on the optimistic response and preliminary suggestions from builders and customers, we’re increasing the pilot to customers in america, Brazil, and South Africa.
Whereas that is nonetheless early days within the pilot, we’re inspired by this preliminary response and momentum, and look ahead to sharing extra within the coming months as we proceed to construct and iterate with our companions and roll out person alternative billing to extra customers. To study extra concerning the pilot eligibility, necessities, and learn how to get began go to our Assist Heart.
