Best Fujifilm Cameras in 2025

Fujifilm cameras capture the hearts of photography enthusiasts and professionals alike, thanks to their iconic retro aesthetics fused with state-of-the-art digital innovations. Whether you’re searching for a high-resolution medium format powerhouse, a versatile hybrid for content creation, or a sleek travel companion, Fujifilm has an exceptional range tailored for every photographer. In this comprehensive guide, I’ll walk you through the top Fujifilm cameras available in 2025, providing in-depth insights based on meticulous hands-on reviews.

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Fujifilm X-T5: Best Fujifilm Camera Overall

Specifications

• Sensor: X-Trans 5 (APS-C), 40.2 MP
• Lens Mount: Fujifilm X
• Viewfinder: 3.69M-dot OLED EVF (100fps refresh)
• LCD: 3-inch tilting touchscreen
• Max Continuous Shooting: 20fps
• Max Video Resolution: 6.2K/30p, 10-bit 4:2:2
• Storage: Dual SD UHS-II slots
• Image Stabilization: In-body (IBIS)

Pros

• Exceptional image quality with stunning detail and color accuracy from the high-res sensor
• Robust, weather-sealed construction suited for all environments
• Classic film-inspired design, with tactile dials for shutter speed, ISO, and exposure
• Advanced subject-tracking autofocus, capable of confidently tracking faces, animals, and more
• Competitive video specs with internal 10-bit 4:2:2 color
• Light, compact, and easy to handle

Cons

• 40MP files require significant storage and powerful editing hardware
• Buffer can fill quickly during high-speed RAW shooting
• Three-way tilting LCD is not fully articulating—may hinder some shooting angles

Buy It If

• ✅ You crave a distinctive, retro-styled camera with intuitive manual controls
• ✅ You want a hybrid tool that excels in both still photography and video
• ✅ You appreciate high-resolution imagery and demand reliable autofocus in any situation

Don’t Buy It If

• ❌ You dislike manual dials and want a purely point-and-shoot experience
• ❌ You need a larger full-frame or medium format sensor for ultimate light gathering or depth-of-field control

In Depth Review

Blending heritage design with next-generation tech, the X-T5 encapsulates Fujifilm’s ethos perfectly. Its 40.2MP sensor ranks among the most impressive APS-C sensors on the market, delivering files rich in dynamic range and color fidelity, whether you’re shooting landscapes or portraits. The physical controls are a joy to use, giving instant access to key settings without diving into menus—a nod to the golden era of film cameras.

The autofocus system is fast and intelligent, handling both fast-moving subjects and low-light situations with ease. In-body stabilization ensures handheld shots, even at slower shutter speeds, remain crisp—a boon for travel and street shooters. For video, 6.2K recording in 10-bit ensures professionals have ample flexibility in post-production. Build quality is excellent: rugged, weatherized, and yet surprisingly lightweight for all-day comfort.

While the tilting screen could frustrate those needing a fully articulating display (e.g., for vlogging), and huge RAW files demand substantial processing power, these downsides pale compared to the sheer photographic pleasure and performance on offer.

Best For

• Enthusiast and professional photographers valuing traditional controls and top-tier image quality.
• Hybrid shooters wanting outstanding results in both stills and video.

Fujifilm X-T5 body at B&H, Adorama.

Fujifilm X-T5 with XF 16-50mm f/2.8-4.8 Lens at B&H, Adorama.

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Fujifilm X-S20: Best For Hybrid Video Creators

Specifications

• Sensor: X-Trans IV (APS-C), 26.1MP
• Lens Mount: Fujifilm X
• LCD: 3-inch vari-angle touchscreen (1.84M dots)
• Viewfinder: 2.36M dots
• Max Shooting Speed: 30fps (1.25x crop) or 20fps (no crop)
• Max Video Resolution: 6K/30p 4:2:2 10-bit, 4K60p, 108p/240fps

Pros

• Ultraportable body ideal for travel and on-the-go shooting
• Full-featured video: 6K open-gate, 10-bit color, dedicated vlogging modes
• Updated subject recognition autofocus system
• Exceptional battery life—outlasting many rivals
• Vari-angle screen is ideal for vlogging and low/high angle shots

Cons

• Modest price increase compared to its predecessor
• Smaller and lower-res EVF than flagship models
• Vlog-centric shooting modes and terminology may be unclear to new users

Buy It If

• ✅ You prioritize video quality and need versatile recording formats
• ✅ You want a highly capable hybrid camera that’s compact and easy to use
• ✅ You require access to Fujifilm’s extensive X-mount lens library

Don’t Buy It If

• ❌ You require the highest resolution for large-format printing
• ❌ You desire a retro look—this model sports a modern, minimalist aesthetic

In Depth Review

The X-S20 sets a new standard for hybrid creators, packing serious power into a truly portable chassis. Its 26.1MP sensor is ably supported by the latest X-Processor 5, bringing advanced autofocus algorithms—face, eye, animal, and object recognition across both stills and video. The 6K open-gate video recording unlocks incredible post-production flexibility, ideal for creators needing to crop or reframe for multiple formats.

Its vari-angle screen and vlogging-centric features make it a prime pick for content creators, while classic Fujifilm color science provides those signature tones straight out of camera. The only notable drawbacks are its increased cost and less traditional styling, but what you get for your money is a feature-rich camera ideal for a new generation of filmmakers and photographers.

Best For

• Hybrid shooters and content creators needing professional-grade video and stills in a travel-friendly package.
• Vloggers and YouTubers looking for easy-to-use features.

Fujifilm X-S20 body at B&H, Adorama.

Fujifilm X-S20 with 15-45mm f/3.5-5.6 Lens at B&H, Adorama.

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Specifications

• Sensor: X-Trans 5 (APS-C), 26.1MP
• Lens Mount: Fujifilm X
• LCD: 3-inch flip-out touchscreen (1.62M dots)
• Viewfinder: 5.76M dots OLED EVF
• Max Shooting Speed: 40fps
• Video: 6.2K/30p, 4K/120p, Apple ProRes support

Pros

• Lightning-quick shooting at up to 40fps—ideal for sports and wildlife
• Advanced stabilization (up to 7 stops)
• Pro video features, including 6.2K RAW output and high-speed 4K
• Deep buffer supports extended burst shooting
• Comprehensive object tracking autofocus

Cons

• Lower resolution than flagship models in the lineup
• Optional cooling fan needed for longer video shoots

Buy It If

• ✅ You frequently shoot fast-paced action—sports, wildlife, or events
• ✅ You require professional-quality video alongside rapid stills
• ✅ You want a body designed for larger lenses and professional working conditions

Don’t Buy It If

• ❌ You prioritize high stills resolution above all else
• ❌ You dislike sorting through hundreds of nearly identical frames

In Depth Review

The X-H2S stands as the undisputed speed king in Fujifilm’s APS-C lineup. Its stacked sensor and powerful processor deliver blazingly fast shooting and tracking, invaluable for anyone photographing unpredictable action. The robust build, comfortable deep grip, and professional control layout ensure the camera feels secure even with heavy telephoto glass.

Video performance is equally impressive, including Apple ProRes for seamless post workflows and slow-motion 4K at 120fps. The trade-off comes in its 26MP sensor, which may lag behind the flagship’s ultimate resolution for print work, but the responsiveness and reliability more than compensate for this in demanding scenarios.

Best For

• Sports, wildlife, or action photographers demanding speed, tracking, and robustness.
• Professionals leveraging both high-speed stills and advanced video.

Fujifilm X-H2S body at B&H, Adorama.

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Specifications

• Sensor: 44x33mm GFX (medium format), 102MP
• Lens Mount: Fujifilm GF
• LCD: 3.2-inch 2-axis touchscreen
• Viewfinder: 3.69M-dot EVF
• Max Shooting Speed: 8fps
• Max Video: 8K/30p

Pros

• Industry-leading 102MP sensor for breathtaking detail, color, and tonality
• Robust, yet smaller and more ergonomic body
• Advanced IBIS—a rarity in medium format
• Next-gen autofocus with deep subject tracking and recognition
• 8K video options expand creative capability

Cons

• Still large and heavy next to full-frame cameras
• High cost, especially for non-professionals

Buy It If

• ✅ You want to experience the pinnacle of image quality, surpassing even top-tier full frame options
• ✅ You specialize in commercial, landscape, or fine art photography requiring ultimate resolution
• ✅ You require new levels of dynamic range and color for print work

Don’t Buy It If

• ❌ You’re just curious about medium format and don’t need so much camera
• ❌ You need a light, portable system for travel or casual use

In Depth Review

The GFX 100 II isn’t just the best medium format camera—it’s among the best cameras money can buy, period. The new 102MP sensor unlocks jaw-dropping resolution, expansive dynamic range, and color depth that will satisfy even the most demanding professionals in fashion, product, or landscape photography. IBIS ensures even handheld shots at low ISO, while continuous shooting up to 8fps (unprecedented for medium format) makes the camera surprisingly versatile.

Autofocus performance is miles ahead of previous medium formats, excelling in face and animal detection even with such a large sensor. 8K video is a bonus, positioning this camera as a viable tool for next-level commercial productions.

While still substantial in size, the redesigned, gripless body makes it more manageable and inviting for day-long shoots. If your workflow and output justify the investment, there’s no better medium format camera for high-resolution pursuits.

Best For

• Professionals seeking uncompromising image quality for gallery prints, advertising, or editorial work.
• Photographers and videographers elevating their craft to the highest tier.

Fujifilm GFX 100 II body at B&H, Adorama.

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Fujifilm X100VI: Best Compact Travel/Street Camera

Specifications

• Sensor: X-Trans V (APS-C), 40.2MP
• Lens: Fixed 23mm f/2 (35mm full-frame equivalent)
• LCD: 3-inch tilting screen (1.62M dots)
• Viewfinder: Hybrid optical/electronic, 3.69M dots
• Max Video: 6.2K (1.23x crop)
• Continuous Shooting: 20fps

Pros

• Iconic, ultra-portable design—slips into most jacket pockets
• High-res sensor matched with legendary Fuji colors
• Hybrid OVF/EVF delivers immersive viewing for street/travel
• In-body stabilization for sharper low light images
• Intuitive controls for rapid shooting

Cons

• Lens is fixed—no ability to swap lenses for different focal lengths
• No optical stabilization in lens
• High demand makes it expensive and hard to find

Buy It If

• ✅ You want a premium compact that excels at both stills and video
• ✅ You value retro style and top-notch craftsmanship
• ✅ Street, travel, or documentary photography is your passion

Don’t Buy It If

• ❌ You need interchangeable lenses or shoot regularly with tele/wide focal lengths
• ❌ You prioritize shooting video at unconventional angles or need comprehensive stabilization

In Depth Review

The X100VI continues the huge popularity of this legendary compact line, cementing itself as the travel and street photography king. The fusion of the 40.2MP sensor and Fujifilm’s beloved film simulation modes ensures images with clarity, vibrancy, and a uniquely cinematic character. Film photographers and digital shooters alike will appreciate the tactile controls and hybrid viewfinder, giving a real connection to the shooting process.

Its new in-body stabilization widens handheld opportunities, while autofocus keeps pace with city life or fleeting moments. The fixed 23mm f/2 lens is sharp, fast, and quietly unobtrusive—a perfect fit for candid captures. Downsides? The premium price and scarcity, but if you secure one, it’s a camera you’ll always want nearby.

Best For

• Street and travel shooters who appreciate style, portability, and discreet operation.
• Photographers seeking the classic rangefinder aesthetic without losing modern convenience.

Fujifilm X100VI Camera at B&H, Adorama.

Read more: Best Memory Cards for Fujifilm X100VI

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Fujifilm X-M5: Best For Vlogging & Beginners

Specifications

• Sensor: X-Trans IV (APS-C), 26.1MP
• Lens Mount: Fujifilm X
• LCD: 3.-inch vari-angle touchscreen (1.04M dots)
• Viewfinder: None
• Max Shooting Speed: 5fps (mechanical), 20fps (electronic)
• Max Video: 6.2K/30p (open gate)

Pros

• Incredibly compact, making it effortless to carry anywhere
• Impressive subject tracking and recognition
• 6.2K open-gate video with vertical recording support—excellent for social formats
• Intuitive touchscreen interface, optimized for beginners and vloggers
• Directional mics and advanced wind filtering for improved audio

Cons

• Lacks a built-in viewfinder
• Kit lenses can underwhelm in sharpness and speed
• Digital stabilization introduces crop factor, less ideal for handheld walking vlogs

Buy It If

• ✅ You’re a content creator or vlogger needing portability and performance
• ✅ You shoot in primarily static situations or use a tripod frequently
• ✅ You love sharing direct-to-social straight from camera with easy controls

Don’t Buy It If

• ❌ You’re a dedicated stills photographer needing a viewfinder
• ❌ You shoot a wide variety of genres where a bigger grip and more controls may help

In Depth Review

The X-M5 is purpose-built for modern content creation, packing a capable sensor and all the must-have vlogging features into a minimalist and highly portable body. The touch-focused interface and user-friendly controls lower the barrier for newcomers, while Open Gate 6.2K video and powerful autofocus ensure creators have room to grow.

Audio quality is notably strong, thanks to innovative on-board microphones. While the lack of an EVF and digital stabilization quirks limit versatility for some, it’s a perfect tool for YouTubers, TikTokers, and anyone who wants pro-level video and stills with ultimate grab-and-go convenience.

Best For

• Vloggers, social media content creators, and those new to interchangeable lens cameras.

Fujifilm X-M5 B0dy at B&H, Adorama.

Fujifilm X-M5 with XC 15-45mm f/3.5-5.6 Lens at B&H, Adorama.

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Fujifilm GFX 100S II: Best Affordable Medium Format Mirrorless Camera

Specifications

• Sensor: GFX (medium format), 102MP
• Lens Mount: Fujifilm GF
• LCD: 3.2-inch 2-axis touchscreen (2.36M dots)
• Viewfinder: 3.69M-dot EVF
• Max Shooting Speed: 7fps
• Max Video: 4K/30p

Pros

• Outstanding 102MP image quality at a much more approachable price point
• Pixel Shift function delivers ultra-high-res 400MP files
• Excellent autofocus with subject recognition from newer models
• Comfortable ergonomics with enhanced grip texture

Cons

• Battery life is middle-of-the-road for medium format
• Fewer new features compared to GFX 100 II flagship

Buy It If

• ✅ You seek medium format quality at an accessible price
• ✅ Your work involves massive detail for fine art, archiving, or large prints
• ✅ You want a relatively compact system for a big sensor

Don’t Buy It If

• ❌ You don’t need huge files or the expense of GF lenses
• ❌ You want the absolute latest video tech and fastest handling

In Depth Review

Fujifilm’s GFX 100S II puts medium format within reach for more creators. With superb image quality, color depth, and detail, the camera rivals even pro-grade full-frame options. Pixel Shift offers an awe-inspiring 400MP output, making it ideal for archival, commercial, and fine art projects. Although not as advanced as the flagship, the GFX 100S II keeps pace with other medium formats at a fraction of the cost.

If your workflow justifies its bulk and expense, the GFX 100S II offers unbeatable value and transformative image quality—a standout in the medium format marketplace.

Best For

• Pro photographers needing large prints, maximal cropping, or fine tonal gradation.
• Artists and archivists demanding absolute technical excellence.

Fujifilm GFX 100S II body at B&H, Adorama.

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Specifications

• Sensor: X-Trans IV (APS-C), 26.1MP
• Lens Mount: Fujifilm X
• LCD: 3-inch tilting touchscreen (1.62M dots)
• Viewfinder: 2.36M-dot EVF
• Max Shooting Speed: 30fps
• Max Video: 4K

Pros

• Fantastic value for entry into the Fuji X system
• Classic film camera-inspired design, compact and lightweight
• Manual dials allow tactile, engaging shooting experience
• Consistently high image quality, with delightful film simulations

Cons

• No in-body stabilization
• Q button placement can be awkward
• Feels less premium than higher-end models; build favors cost savings

Buy It If

• ✅ You want an affordable but capable camera for travel, street, or everyday shooting
• ✅ You love analog aesthetics and simple manual controls
• ✅ You’re seeking a compact, travel-ready body with modern features

Don’t Buy It If

• ❌ You must have the newest tech or top specs
• ❌ You prefer the latest-generation models regardless of cost

In Depth Review

The X-T30 II offers an enticing entry point into Fujifilm’s ecosystem. It keeps the brand’s vaunted color science, film simulations, and distinct dials, while maintaining a price tag accessible to enthusiasts and students alike. While lacking some new tech (like IBIS or robust weather sealing), its image quality and handling remain impressive. It’s a great backup body for seasoned shooters or a primary for hobbyists who value form, function, and budget.

Best For

• Budget-minded photographers seeking high quality, classic style, and reliable performance.
• Students or travelers new to APS-C interchangeable lens photography.

Fujifilm X-T30 II body at B&H, Adorama.

Fujifilm X-T30 II with 15-45mm f/3.5-5.6 Lens at B&H, Adorama.

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Fujifilm GFX100RF: Best Medium Format Compact Camera

Specifications

• Sensor: GFX (44x33mm) BSI CMOS II, 102MP
• Lens: Fixed 35mm (28mm equivalent), f/4
• LCD: 3.15-inch tilting touchscreen (2.1M dots)
• Viewfinder: 5.76M-dot OLED EVF
• Max Shooting Speed: 6fps
• Max Video: 4K/30p

Pros

• Smallest, lightest GFX body to date—truly portable medium format
• Gorgeous design and uncompromising build quality
• Superb 102MP image quality and digital crop versatility
• Advanced autofocus with subject recognition

Cons

• No IBIS—challenging for handheld/low-light
• Fixed lens at f/4 limits low light and depth control
• High price and not as versatile as X-series compacts

Buy It If

• ✅ You desire ultimate resolution in a body only marginally larger than the revered X100VI
• ✅ You want a stunning, luxury camera for travel, street, or on-the-go medium format shooting

Don’t Buy It If

• ❌ Budget, weight, or system flexibility are your priorities
• ❌ You require interchangeable lenses for diverse genres

In Depth Review

The GFX100RF breaks the mold: a medium format sensor in a truly compact rangefinder-style body. It’s the closest you’ll get to a digital medium format daily driver, offering jaw-dropping file quality and Fujifilm’s signature film looks. The absence of IBIS and a fixed f/4 lens are trade-offs for weight, but still, handheld night shots are possible thanks to the sensor’s prowess.

Autofocus brings subject detection on par with flagship mirrorless cameras, and battery life is class-leading. The $4,899 price tag narrows its appeal, but for those seeking the ultimate in portable image quality, nothing else compares.

Best For

• Photographers wanting medium format quality on the go
• Street, documentary, and fine art shooters who don’t want the weight of traditional medium format kits

FUJIFILM GFX100RF Camera at B&H, Adorama.

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Conclusion

Fujifilm has built a truly compelling ecosystem, with choices for every genre, budget, and level of expertise. Whether you’re drawn to the timeless charm of the X-T5, demand blazing speed from the X-H2S, or seek large-format detail with the GFX 100 II, there’s a Fujifilm camera engineered for your ambitions. Each model blends classic style with the latest technology, ensuring that whatever your passion—be it travel, video, portraiture, or high-end commercial work—you’ll find your perfect photographic companion here. If you’re ready for a unique blend of nostalgia and innovation, it’s time to experience Fujifilm.

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