Adin Ross lifts lid on $140M Kick deal Kai Cenat & IShowSpeed didn’t take

Adin Ross has lifted the lid on the $140 million Kick deal that he, Kai Cenat, and IShowSpeed were offered, revealing new details about it.
When Kick launched back in early 2023, the Stake-backed platform started splashing the cash on a number of different streamers. They signed xQc, Adin Ross, Amouranth, and even chess grandmaster Hikaru Nakamura to big deals, with xQc’s reportedly eclipsing $100m.
They also made offers that weren’t accepted, the most notable of those being IShowSpeed and Kai Cenat. The pair ultimately penned a smaller deal with Rumble to produce an exclusive show that has since been scrapped.
There were a lot of rumors about the figures involved in that rejected deal, but now Adin Ross has lifted the lid a bit more and revealed what they would have gotten.
Adin Ross reveals details of $140m Kick offer for trio
“I just remember this conversation, I’ll never forget this convo with Eddie (Craven, CEO of Kick). Eddie says to me ‘Adin, I have like $140 million for you, Speed, and Kai. You get this s*it done, you guys, $140m for the first year’,” he said.
Adin noted that they would have been re-signed after that first year, too, and wouldn’t have had to gamble on stream to make up the full amount.
“140 divided by 3? I don’t know what the f*ck that is and thats no gambling, I swear,” he said, with some fans quick to point out that it would have been just under $50m each.
That came in response to Kai saying that he wouldn’t sign any deal that dictated how many hours he’d have to stream for.
“The reason why I ultimately chose to be on Twitch is I don’t like to sign anything that has control over my streaming time and my community. I’ve turned down millions to stay on Twitch,” he said.
Kai Cenat reveals the reason why he never signed with KICK or any other platforms, saying that he turned down MILLIONS of Dollars to stay on Twitch as he didn’t want to sign contracts and let other people control his streaming hours or community 👀 pic.twitter.com/QVcw7bIVRJ
— ryan 🤿 (@scubaryan_) July 18, 2025
Kick no longer offers massive exclusivity deals to streamers, but will pay them for their viewership numbers every hour.