LAPTOP

Heinz finally releases DJ Mustard collab & its at Buffalo Wild Wings


Heinz has released its DJ Mustard condiment collab just four months after announcing the partnership.

Back in November 2024, Rapper Kendrick Lamar dropped his new record, GNX, named after one of his all-time favorite cars – the Buick Grand National.

On that album is the song TV Off, and in it, Lamar screams the name of his producer, DJ Mustard. It instantly went viral across social media as users and brands alike created ‘Mustaaard’ memes.

In February 2025, Heinz revealed they had signed a partnership with DJ Mustard to create his very own condiment. Now, that product is finally available for fans to get their hands on.

Heinz Mustaaaaaard is available at Buffalo Wild Wings

Just four months after the partnership was announced, the sauce giant has released the limited-edition Chipotle Honey Mustaaaaaard.

It’s already available at Buffalo Wild Wings, and you can get your hands on a bottle for free when ordering any beef item on the menu. In a post on X, the restaurant showed it beside a double cheeseburger.

If you can’t make it to a Bdubs during its two-week exclusivity period, however, make sure to keep an eye out at your local supermarket. According to Allrecipes, Heinz plans on rolling it out to Walmart, Target, Amazon, and more.

DJ Mustard, whose real name is Dijon, shared his thoughts behind creating the new flavor.

“I knew I wanted some sweetness in my sauce, because that’s what gets you that nice browning, bark formation when grilling, but from there I was open,” he said.

“I tested a bunch of remixes with the Heinz team, trying different ingredients like jalapeños, bacon, and chipotle peppers. In the end, it came down to three top contenders before I ultimately chose what I felt was the ‘Mustard’ of all mustards.”


Source link

Related Articles

Back to top button