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I’m obsessed with finding my color season, but can an iPhone app help?


Lately, I’ve found myself completely captivated by color season analysis, also known as color season theory. Although it’s not a new concept, it’s recently surged in popularity on TikTok, filling my For You page with videos on the perfect wardrobe choices for a Cool Autumn or the ideal eyeshadows for a Soft Summer. But what exactly does this mean?

Color season theory has been around for decades, suggesting that certain shades better complement your natural eye color, hair color, and skin tone. These shades are categorized as either cool or warm, correlating with specific seasons. Within these seasons, sub-categories exist, determined by the contrast between your eyes, eyebrows, skin, and hair.




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